Scoops Ice Cream
Design Brief
The rebranding of Coneheads into Scoops was an all-encompassing improvement of the company and restaurant itself. By starting with changing the name to represent what they sell (ice cream with alcoholic flavors) the target audience was established and then the logo and interior/exterior design were made with that in mind. The rebrand of Coneheads created a one-of-a-kind alcohol ice cream shop that redefines the classic dessert. Located on the beaches of St. Augustine, our shop is designed to create fun memories with your loved ones one scoop at a time.